Agenda
(Click links below to view slide decks):
11:00am - 12:00pm Optimizing Your Social Post Efficiency
12:00pm - 1:00pm Lunch Break
1:00pm - 1:20pm How to build meaningful connection in the IT community
1:20pm - 1:40pm Adobe Express Web Pages & Google Sites
1:40pm - 2:00pm Using GitHub Day-to-Day at UCLA
2:00pm - 2:15pm Discussion/Wind-down time
11:00am - 12:00pm Optimizing Your Social Post Efficiency
Judit Nagy, Chief of Strategic Insights, UCLA Strategic Communications;
Chris Hart, CEO and Founder, True Anthem
Whether you’re a beginner or an expert when it comes to creating social content, this webinar will teach you how to harness different social platforms to optimize your post efficiency and engagement.
Tune in for tips on:
- Understanding user interactions
- Creating relevant, high-quality content
- Using analytics and insights
- Growing engagement
About the presenters:
Judit Nagy is a seasoned Market Research professional with a passion for analytics and innovation. She is an expert in primary and secondary research, among her many expertise encompassing survey, brand, social media, and advertising analytics. Built and led high-performance research teams at leading media companies, including Fox Entertainment, Warner Bros., MySpace, Viacom's digital brands, and Yahoo!. She joined the UCLA StratComm team from FOX Entertainment, where she was Vice President, Digital and Social Analytics for nearly a decade. Judit holds two 'Great Mind' Awards from the Advertising Research Foundation for her research, the first for her 'Momentum Effect' study, which defined the social analytics industry in its early days and the second for research innovations in digital media.
Chris Hart is the CEO and founder of True Anthem, an AI-Powered Social Media SaaS company used by top digital publishers such as the Associated Press, Reuters, NBC News, ABC/Disney, CBS/Paramount, McClatchy, and the Atlantic. True Anthem helps digital publishers intelligently automate and optimize the sharing of content across social media platforms.
Chris holds a B.S. in Information Systems and Decision Sciences from Louisiana State University. He also holds a U.S. patent in determining the strength of social influence through a technical mapping process.
12:00pm - 1:00pm Lunch Break
1:00pm - 1:20pm How to build meaningful connection in the IT community
Annelie Rugg, Director and Humanities CIO, UCLA Humanities Technology
One of the most important soft skills for technologists is to build meaningful connections in the IT community at UCLA and beyond. Allow me to share what I've done and learned, and suggest some simple steps you can take to start or expand your own technical network.
About the presenter:
I am the Director and Humanities CIO at UCLA's Humanities Technology, which I've led since 2008. Because community building is my thing, I've led or been involved in IT governance committees, participated in campus work groups, and helped with major projects, especially in instructional technology (CCLE and Bruin Learn) and Digital Humanities.
1:20pm - 1:40pm Adobe Express Web Pages & Google Sites
Adela Hernandez, Content Management Specialist, Research Enhancement Office, UCLA Research & Creative Activities
How to enhance events and make an impression by using free resources such as Adobe Express and Google Sites.
About the presenter:
Adela Hernandez was previously the Development Coordinator for UCLA Health Operation Mend. Operation Mend provides surgical and medical treatment to post-9/11 service members, veterans, and their families. In addition to her administrative duties, Adela handled Operation Mend’s social media channels and created websites to help raise funds and awareness for the program. She is currently the Content Management Specialist for the Research Enhancement Office and uses tools such as Adobe Express and Google Sites to create graphics, event pages, and content design for printed materials.
1:40pm - 2:00pm Using GitHub Day-to-Day at UCLA
Cody Ashe-McNalley, Information Systems Supervisor, Physical Science
GitHub has grown beyond git repos, into a hub for much of our digital
work. We in IT need to learn how to use this platform across academic, instructional, and operational roles.
About the presenter:
Cody represents staff IT on the campuswide team rolling out GitHub Enterprise Cloud. A slow learner, Cody has re-read Getting Started with Git far too many times.
2:00pm - 2:15pm Discussion/Wind-down time
